Premium Cutting Board Brand treeture Launches Three New End-Grain Cutting Board Models
Premium Cutting Board Brand treeture Launches Three New End-Grain Cutting Board Models
treeture, a brand recognized for its premium end-grain cutting boards, announced on the 15th that it has launched three new models, comprising a total of four products, to offer customers a wider range of choices.
The new lineup consists of three models, including the 'Edge S,' which showcases treeture's precise craftsmanship and technical expertise, and the 'Oval,' distinguished by its refined curved silhouette.
Through this expanded lineup, treeture aims to provide more tailored options for consumers with different kitchen environments and cooking styles.
Unlike conventional cutting boards that use the horizontal grain of wood, treeture's end-grain cutting boards are crafted using an advanced woodworking technique in which the wood is cut vertically so that the growth-ring surface faces upward.
According to the company, this structure allows a knife blade to naturally move between the wood fibers before the surface recovers, helping minimize visible knife marks while reducing damage to high-end kitchen knives.
The newly added products also retain the durability and hygienic qualities of treeture's existing cutting boards.
Because deep knife marks are less likely to remain on the surface, there are fewer spaces for food residue to penetrate, helping reduce bacterial growth while also making the boards easier to maintain.